Company Overview

Enquire is a purpose-built CRM and occupancy management platform for senior living operators. Founded in 2011 and headquartered in Denver, the company specializes in the complex sales and referral management workflows of senior housing — where sales cycles often run 6–18 months, multiple family members are involved, and referral relationships with hospitals and case managers are a significant revenue driver.

Enquire's platform manages the full prospect journey from first inquiry through move-in — with marketing automation, referral source tracking, and analytics helping senior living communities understand where occupancy comes from and how to optimize sales processes.

Senior Living CRMReferral ManagementOccupancy AnalyticsMarketing AutomationSenior HousingDenver

Products & Platform

Enquire CRM
Senior living customer relationship management — lead tracking, follow-up automation, family communication, and move-in conversion analytics.
Referral Management
Referral source tracking and relationship management — identifying which sources drive move-ins and enabling targeted relationship development.
Occupancy Analytics
Real-time occupancy reporting and forecasting — connecting lead pipeline data to projected census for operational planning.
Marketing Automation
Automated follow-up workflows, email campaigns, and family engagement tools — maintaining prospect engagement across long sales cycles.

Market Position

Enquire focuses specifically on senior living sales and marketing — a more specialized position than comprehensive operations platforms like Yardi or Aline. This enables deeper CRM functionality than integrated platforms while maintaining simplicity for sales-focused users. Referral tracking data reveals which sources send move-ins, conversion rates by referral type, and which relationships provide sustainable value.

Key Data & Metrics

MetricDetail
Founded2011
HeadquartersDenver, CO
FocusSenior living CRM and referral management
Key StrengthReferral source analytics and occupancy forecasting

Recent News & Developments

2024–2025
Senior living sales cycles lengthen as families do more research before moving
Growing family research behavior and longer decision timelines drive senior living operators to adopt more sophisticated CRM automation for long-cycle prospect nurturing.

How Dorthea Uses This Technology Category

Dorthea's AI co-pilot helps families understand how platforms like Enquire affect the quality and accountability of senior care facilities and home care agencies they are evaluating. Our free guidance helps families ask the right questions.